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Grégoire de Bellefroid: Gregson & Buck is a custom accessories brand for men. Gregson & Buck started selling cufflinks shaped with letters and symbols. Today they are also designing other personalized products such as tie clips or money clips. Always keen to strenghten their offer for refined gentlemen, they are currently working on the launch of other products.

There is a clear product market fit between the custom cufflinks and the wedding industry. While Gregson & Buck mainly targets future brides, great opportunities lie in the more general gift industry. The AOV on is $190. With a conversion rate around 1% and high commissions, Gregson & Buck is a solid partner for your performance marketing campaigns.